Introduction    

 

Event organizers continually seek ways to enhance attendee experiences and diversify revenue streams. One effective strategy is offering Add-On items for sale, such as merchandise, VIP experiences, and more. By providing these additional options, organizers can increase overall income and make their events more financially sustainable. This article explores how to create Add-On items and their positive impact on event planning.

 

How to Create Add-On Items: Step-by-Step Guide

 

Event organizers can now easily create Add-On items for their tickets, providing attendees with various options to enhance their event participation. Here’s a simple step-by-step guide to help you get started. This feature is currently limited to offline events only.

 

1. Access Add-Ons in Registration Settings: Within Tickets & Discounts, navigate to the new tab labeled “Add-Ons.”

2. Create an Add-On Item:

  • Item Name: Give your Add-On item a descriptive name to attract attendees.
  • Variations: Decide if the Add-On will have multiple variations, each with its own pricing and description.
  • Description: Provide a compelling description to highlight the benefits and appeal of the Add-On.
  • Price and Quantity: Set the price of the Add-On and specify the available quantity.
  • Image: Choose an image in a 1:1 ratio to represent the Add-On visually.

3. Enhance with Pay-What-You-Want:

  • With this new feature, enable the “Pay What You Want” option for more flexible payments.
  • Attendees can choose their contribution, whether a donation or an appreciation amount.
  • You can add a suggested amount to encourage attendees to contribute.

4. Manage Add-Ons:

  • Once you’ve created an Add-On, it will be saved, and you’ll have an overview with essential analytics.
  • Easily label an item as “Sold Out” or add it “Back in Stock” using the action buttons on the right side.
  • All Add-On purchases will be reflected on corresponding invoices and receipts.
  • Ordering information for Add-Ons will also be available on the My Glue site.

 

User Experience

 

When attendees purchase tickets, they will have access to an overview of available Add-On items, allowing them to personalize their event experience. The intuitive interface enables them to:

  • Select from various Add-On options, including VIP experiences, merchandise, food and beverage packages, event upgrades, and parking accommodations.
  • Choose different variations of the same item, based on pricing and descriptions provided by organizers.
  • Enjoy the flexibility of the “Pay What You Want” feature, allowing for customized contributions and donations.
  • Easily review their selected Add-Ons on the attendee level during the ticket purchasing.

Please, note that add-ons can only be paid with the same means of payment as the main ticket. If the ticket is free, paid offline or at the door, the add-on must be paid offline too. The below message is default and cannot be changed.